Toy Tech

Packaging Design

A toy manufacturer in China hired me to design packaging for these two lines of electronic bot toys. The demographic slightly differs as the "Mood" Bots are for a child drawn to a space-aged robot and the "Boogie" Bots are for a younger toddler drawn to the brighter colors and simplicity of known objects.

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I also designed the box structure to expose the toy for in-store trial and having three-dimensional layering for engagment.

MY ROLE /  Concept and Design, Photography/Retouching, Structure and Die, Production